Market Update: April 2022

The outbreak of the war in Ukraine on February 24 had an instant effect on steel prices and will most likely keep costs relatively high for the remainder of 2022. If the war was to end immediately, it would still take several months for market conditions to return to normal and an end to the war will not necessarily result in the removal of sanctions.

In this Market Update, we highlight some of the key factors impacting today’s steel prices and what to watch in the future.

WHAT TO KNOW, IN SUMMARY

Steel prices and supply and demand will continue to be volatile due to factors influenced by the war in Ukraine, interest rates, inflation, supply chain challenges, geopolitical instability, and transportation shortages.

  • Supply of iron ore is expected to decrease since Ukraine is the sixth largest global supplier.
  • Increases in steel demand from oil companies are likely to add upward pressure to price, as the war is driving up energy costs.
  • Demand for residential construction has remained strong despite the recent increases in interest rates as the inventory of single-family homes is extremely low.
  • The global labor shortage is expected to challenge production and delivery costs for steel mills and fabricators throughout 2022 and 2023.

WHAT’S HAPPENING NOW 

Import Steel

The surge in global steel prices has eliminated the cost advantage that imports had over domestic steel. 

The replacement of the Section 232 Tariffs gave import prices a significant advantage over domestic prices. However, the effect of the war in Ukraine has since had a major impact on the European market which offsets the cost advantage.

Steel Production

The war in Ukraine has had a significant impact on domestic steel production. 

  • In February, lead times had been reduced to normal historical levels but have since increased sharply. Currently they are at the highest level since November.
  • Hot rolled coil lead times have increased 38% between February and March due to raw material supply challenges.
  • Tons produced in 2022 has declined consistently over the past 11 weeks.
  • Cold rolled steel has not increased in capacity as mills have not expanded their cold reducing capacity.

The industry will see lead time and pricing pressures through 2022 due to the increasing input costs for raw materials such as iron ore, scrap metal, coke, aluminum and zinc.

Geopolitical Tension

Conflict between Russia and Ukraine has resulted in cost increases for the raw materials used in steel production. 
The following cost increases have been realized between February 24 and March 24:

  • Iron Ore has increased 10%
  • Coking Coal has increased 45%
  • Scrap has increased 26%
  • Pig Iron has increased 60%
  • Zinc has increased 10% and reached a single day record high on March 8

WHAT WE’RE WATCHING

Interest Rates

Federal Reserve officials voted to lift interest rates a quarter point and signals more to come.

The Fed voted to lift interest rates and penciled in six more increases by year’s end, pointing to a consensus funds rate of 1.9% by year’s end. This act is the most aggressive pace in more than 15 years, in an escalating effort to slow inflation that is running at its highest levels in four decades. The Fed will raise its benchmark federal-funds rate by a quarter percentage point to a range between 0.25% and 0.5%, the first rate increase since 2018.

The implications of the war in Ukraine for the U.S. economy are highly uncertain but are likely to create additional upward pressure on inflation and weigh on economic activity.

Freight Costs

Freight disruption has further delayed deliveries and lead times in the market.  
Freight cost increases affect every partner in the value chain, ultimately impacting delivered costs. Like many other suppliers and service providers mills too are experiencing increases in energy costs, import freight cost, material transfers and other indirect costs.

The oil market has been extremely volatile. Oil was expected to increase to ~$300/barrel when the war broke out, but that no longer seems likely. Costs will remain elevated in 2022 because of low oil supply, the war, and a shortage of truck drivers. None of those factors are likely to be resolved in the short term, but we will be closely monitoring the situation.

 

ABC’s Market Updates are brought to you by Cornerstone Building Brands subject matter experts and are curated for the purpose of creating awareness of economic factors that may potentially impact pricing, supply and demand affecting our customers. Any forward-looking statements are based on reasonable assumptions; these statements are not guarantees and undue reliance should not be placed on them. All views or opinions herein are solely those of the author(s) as of the date of this communication and are not to be relied upon as authoritative. Nothing in this communication should be considered to constitute investment, legal, accounting, or tax advice or other advice of any kind.

Market Update: January 2022

The imbalance between supply and demand was without a doubt the main driver of the US steel price increases in 2021. With limited capacity—both planned and unplanned—the scales were firmly tipped in the mills’ favor. However, lead times, service center inventories and mill production capacity have recently returned to normal levels adding downward pressure on steel prices. There is broad uncertainty around what 2022 holds and whether those factors that fueled demand last year will continue.

In this Market Update, we highlight some of the key factors impacting steel prices today and what to watch in the future.

WHAT TO KNOW, IN SUMMARY

Demand for steel will be more fluid than supply due to variability in key macroeconomic factors such as interest rates, consumer sentiment and disposable income. These factors will be influenced by inflation, supply chain challenges, geopolitical instability, labor shortages, transportation and of course, COVID-19.

  • Steel supply is anticipated to increase as domestic production improves and imports arrive in significant quantities.
  • Increases in steel supply are likely to result in decreased steel costs in the first half of 2022.
  • The global labor shortage is expected to challenge production and delivery costs for steel mills and fabricators throughout 2022 and 2023.
  • Attempts to control inflation by the Fed may provide relief later in the year, but uncertainty remains in the face of geopolitical uncertainty and rising oil prices.

The COVID-19 pandemic will most likely continue to impact volatility in supply and demand.

WHAT’S HAPPENING NOW 

Import Steel

Tariff concessions for the EU are putting downward pressure on steel costs. 

As of January 2022, the Section 232 Tariffs on steel imported from the EU were replaced by a Tariff Rate Quota system. Under the new system, the first 3.6M tons of steel imported from the EU will be exempt from any tariffs, but not all steel qualifies for the exemption.

Steel imports are at a six-year high, increasing now four months in a row. As tariffs are dropped and international supply puts pressure on domestic supply, we expect an impact on steel prices over the next several months.

Mill Capacity

Domestic mill capacity utilization rates are impacted by import volume.

Mills are facing high input costs in a declining price market, after posting record-breaking sales numbers in 2021. Because of the influx of imported steel mentioned above, there is uncertainty around capacity utilization and the potential that prices will adjust downward.

  • Steel production has returned closer to normal levels and has increased the availability of hot rolled steel.
  • Cold rolled steel has not increased in capacity as mills have not expanded their cold reducing capacity, a process which converts heavier gauge material to lighter gauge material
  • Additionally, zinc and aluminum, which are both used in the production of cold rolled steel requiring additional labor, are at an all-time high. The price of hot rolled steel has decreased at twice the rate of cold rolled steel. Manufacturers with a higher mix of cold rolled steel will see consolidated costs drop at a slower rate.
  • The industry may see lead time and pricing pressures through 2022 due to increasing input costs for raw materials such as iron ore, scrap metal, coke, aluminum and zinc.

Material Inflation

Steel faces deflationary pressure but other inputs costs are rising. 

The commercial construction outlook for 2022 is positive despite facing the highest rate of inflation since 1982. In December, the PPI for inputs to nonresidential construction was up 23% year over year and generally prices continue to march higher. This includes prices for key building products like bar joist, clips, fasteners, as well as insulation and paint where supply constraints are still prevalent.

Labor Shortages

A tight labor market persists across sectors, slowing the return to “normal” prices.

Labor shortages are now recognized as the biggest challenge businesses are facing, and it doesn’t seem to be going away anytime soon. The availability of labor to produce goods will directly impact production capacities, keeping prices high despite declines in raw material costs.

Transportation

A shortage of qualified drivers will remain a challenge for transportation industry. 

The American Trucking Associations (ATA) estimates the current driver shortage at 80,000 and believes it will double by 2030. The shortage stems from high driver turnover, an aging workforce and barriers around regulation. This, combined with already high shipping rates (up 14% year over year) and infrastructure challenges, are leading logistics companies to project double-digit growth in contract rates in 2022.

WHAT WE’RE WATCHING

Interest Rates

The Fed has announced that it will likely increase interest rates to tame inflation. 

Based on the announcements made in January by Fed Chief Powell, money won’t come as cheaply as it did in 2021. The US government will attempt to reverse the spiking inflation rate, increasing rates for the first time since the pandemic started. While the specifics about execution were left undecided, the intent was clear: efforts will be taken to slow rising inflation and over time, prices should drop.

Geopolitical Tension & Oil Prices

Conflict between Russia and Ukraine hints at future oil supply disruptions. 

January ended with a Brent crude barrel close to $90 and some analysts forecast summer prices at $100 or more, the highest we’ve seen since 2014. The most notable contributing factors to the price hikes are low inventory levels and production combined with increasing energy demand as the worldwide economies reopen despite Omicron. Relief from OPEC and its cooperators is questionable, and if tensions at the Ukrainian border do not de-escalate, we could see major supply disruptions and even higher energy prices, impacting both inflation and discretionary spending.

 

ABC’s Market Updates are brought to you by Cornerstone Building Brands subject matter experts and are curated for the purpose of creating awareness of economic factors that may potentially impact pricing, supply and demand affecting our customers. Any forward-looking statements are based on reasonable assumptions; these statements are not guarantees and undue reliance should not be placed on them. All views or opinions herein are solely those of the author(s) as of the date of this communication and are not to be relied upon as authoritative. Nothing in this communication should be considered to constitute investment, legal, accounting, or tax advice or other advice of any kind.

What Makes ABC Stand Out

Since the establishment of American Building Components in 1908, we’ve delivered high quality products and reliable service in order to help you grow your distribution business. We’re committed to on-time delivery and honest communication from order placement to fulfillment. Learn more about what makes ABC a leading manufacturer of metal building products.

National Presence

ABC is dedicated to providing exceptional service to distributors across the country. With our current footprint, we’re able to distribute materials to 45 states across the country. Our manufacturing plants are conveniently located along truck routes, offering customers the flexibility to order smaller quantities as needed. This also helps to reduce shipping costs and cut fulfillment times.

Breadth of Products

At ABC, we offer a broad selection of products that are designed for a variety of industries including agricultural, commercial, residential and post-frame. This makes us a one-stop shop to meet the needs of all of your customers.

We offer a broad selection of panels, allowing you to meet the functional and aesthetic preferences of your customers. On the residential side, choose from a variety of profiles in addition to the popular Imperial Rib style. We also offer many more profiles that are unique to different parts of the country.

Unparalleled Expertise

With over 100 years of experience, we offer innovative solutions backed by knowledgeable staff. Our customers benefit from the combined insight and expertise of our team as we continue to proactively seek out ways to improve their experiences.

Online Ordering

Enjoy the convenience of our online ordering tool, designed to allow our authorized dealers and distributors to browse our selection of metal building components. This platform allows you to order exactly what you need for your customers from anywhere at any time. Create quotes easily and receive accurate pricing. It offers several payment options and shipping methods to fit your needs. It’s also able to process custom orders for trim and other products.

At ABC, we’re dedicated to providing trusted quality paired with reliable service. Browse our products or reach out to your local sales representative to learn why ABC is a leading national manufacturer of high-quality building products.

Quote Online. Order Online. Build Your Business.

The age of electronic commerce is firmly in place. It seems that just about anything can be ordered and paid for online then shipped directly to the purchaser. This includes metal roof and wall panels, trim, accessories and even roll-up doors! American Building Components is among the first metal building components manufacturers to offer a robust and time-saving online ordering service to its distributors. Here are some of the benefits to those who take advantage of this very efficient and convenient tool:

ABC Blog: Online Ordering Registration

Simple and Safe Online Ordering Account Set-Up:

Getting started with online ordering usually only requires that you provide little more than basic contact information. Once those details are provided, your account verification and activation generally takes a few business days. This may seem like a long time to some—particularly in comparison to those e-commerce businesses that allow almost immediate account activation and even ordering by guests without accounts. However, instantaneous account approval methods often don’t allow for the customization and specialized pricing like ABC’s do.

If you’ve already ordered from a retailer offline, historical account information is typically linked to your new online account. This generally also includes any unique pricing agreements. Of course, sensitive account information is kept safe using appropriate online security methods and password protection. These features are vital to keep everyone’s mind at ease when doing business online.

Immediate and Accurate Product Pricing:

The biggest benefit of online ordering tools is often the convenience of getting quick, accurate, pricing information anytime. When a quote is sought for a project of any size, customers can simply log into their online ordering account and view up-to-date information related to all of their quote queries and order transactions. Some online ordering platforms like ABC’s even include a “Quick Price” tool. This enables users to search for specific products and set customized attributes for them to get an accurate price for that item immediately—all based on either unique or general pricing agreements. An added bonus: when changes are made to pricing agreements, quotes and preferences, they can be seen in real time.

Time-Saving Features:
Quick Price Tool | ABC Online Ordering Blog
ABC’s Quick Price Tool allows you to immediately see accurate pricing on any product. (Pricing subject to change.)

When under a deadline, you don’t always have time to wait for a sales representative to process your order manually. And besides, who has time to wait even when there are no deadlines? Instead of relying on others to receive accurate pricing, get a quote or place an order, you can use an online ordering tool to save time by:

  • creating as many custom quotes as you like and submitting orders anytime, anywhere and from any device—even when sales offices are closed
  • saving items as favorites for quick reference
  • creating custom quote templates for frequently-ordered product combinations

While online ordering is inherently faster than more traditional processes, these tools help speed up the process even further.

Intuitive Order Checkout Process:

Once you’ve customized the products you need and added them to your cart, you are ready to checkout. Online ordering makes this easy by providing fields that capture all necessary information like shipping address, delivery instructions, jobsite contact and more to help prevent delays in material delivery. In addition, a variety of payment methods are often available. These include purchase orders and even credit cards, allowing you to select the method you prefer best. Once you’ve set your preferences, your account remembers them, helping you reduce the repeated entry of rarely-changing information.

Order Status Visibility:

Anytime you need to know the status of an in-progress or already-completed order, a quick glance at your online account should provide all the information you need. In most cases, checking an order status is done by simply clicking on it to view details like the order confirmation and shipping status, which can also be easily shared with colleagues.

Online Ordering Account Management:

Most online ordering websites feature a robust suite of administrative tools that make it possible to easily:

  • manage employee access
  • designate which employees are allowed to purchase
  • set spending limits on those employees and
  • assign customers to specific employees within a sales team.

In addition, account management tools can make it very easy to:

  • view detailed reporting that shows order trends by product type, order time-frame and more
  • enable notifications to track updates and changes
  • build an integrated, company-wide address book to expedite order checkout

With benefits like those listed above, it’s no wonder that businesses are transitioning to this digital means of operation. To find out more about how ABC’s online ordering tool can help you quickly create quotes with accurate pricing, order the products you need to start building, and save time so you can focus on your business, watch this video.

Online Ordering Video | ABC Blog

You can also visit http://www.abcmetalroofing.com/SHOP/ or contact your local ABC representative for more details on how to get started with your own online ordering account.

 

DISTRIBUTORS: Shop online at shop.abcmetalroofing.com!

ABC Launches New Customer-Centric Website

Welcome to our new and innovative website that focuses on our customers and end users. With quicker access to product documents and resources, contractors and distributors can focus on increasing business and minimizing loss, while homeowners, farmers and business owners can easily find the right product for their needs.

New website features:

Upcoming Events & News | Check the Upcoming Events page to see what show or contractor event we will be at next and browse our News articles for company updates and product news.

Blog | The new blog is your greatest asset for insight into the metal roofing industry, tips for metal roofing installation and maintenance and all of the innovations at ABC.

Color & Product Resources | Instantly download color charts, product data sheets, installation manuals and more with the new Resource Center and create your next project with our color visualizer.

Streamlined Widgets | No matter what page you are on, you can easily access what you need with the addition of interactive widgets which direct you to related projects, your nearest sales representative and much more.

Improved Project Gallery | With the addition of multiple projects, the Project Gallery gives you expanded project details and the option to save and share project photos through social media and email.

Color Visualizer | Choosing a color for your new metal roof is an exciting process, especially today when you have more options available than every before. Our color visualizer allows you to either upload your own home to see different panel and color options or use one of the photos available to see the different options.

In addition to the new and improved features, the new site is mobile-friendly so you can utilize on the go. ABC products and information are now available at your fingertips. We are proud and eager for this next chapter in our company and as we continue to move forward, we promise to keep you, the customer, as our main focus.